The recently published 2021 BDO Health Insurance Industry Sales Force Compensation (HISC) Survey provides an in-depth look at compensation levels, plan designs and incentive practices for sales positions. Health insurance companies use this survey to assess market pay and compensation practices for their sales force.

It is always recommended to regularly re-evaluate sales incentive plans to ensure they reflect changes to the external market as well as changes to the company’s go-tomarket strategy.This Insights Report highlights key findings from the full survey report, which addresses critical compensation issues and questions, such as appropriately incentivizing the sales force to drive business results while minimizing turnover of high caliber sales professionals, specifically: